Using Technology to Recruit Volunteers

email-icon on volunteer screening blogThese days, nonprofits are more dependent on volunteers than ever. You probably cannot imagine running your nonprofit organization without them. So where do you go when you need new volunteers as a result of reduced staff, increased workload, or volunteer turnover?

Think technology! Check out these tools that can make this important task much easier:

1. Software: Volunteer Reporter is one software program you might try. It’s designed to help streamline volunteer management with reports, spreadsheets, templates, and other features, based on a powerful database model. Find the volunteer with the right skill set for a particular job in minutes, or prepare a custom report for a board meeting .The software’s online subscription service integrates with your website, and allows volunteers to log in from home to track hours, and you to post opportunities and accept applications online.

2. Newsletters: keep volunteers updated and informed with simple online newsletters. You can try a template-based online program, such as Constant Contact, for free, and if it works for you, pay a fee for ongoing use. Simply input your information, load your database of email addresses, and the newsletter is delivered instantly. Links to yours or other websites, photos, and interactivity are all part of Constant Contact’s offerings. Remember to ask volunteers for their email address so that you can add them to the list! Keep former volunteers engaged and encourage them to volunteer again with regular contact.

3. Register with an online volunteer database: Try VolunteerMatch or 1-800-Volunteer.  These services will help you get noticed and match your organization with appropriate volunteers in your area. You can easily match skills with needs, manage your volunteers, and compile reports through 1-800-Volunteer. And both services will put your organization’s name, mission, and needs in front of thousands of interested volunteers every day.

4. Use online classifieds: Think of Craigslist.org as a free online classifieds section of the newspaper. In fact, many newspapers’ classifieds sections are becoming increasingly skimpy, thanks to Craigslist’s emergence as the dominant place for buyers and sellers to meet. And, Craigslist is where employers and employees are finding each other, too. So take a cue from savvy employers and put your volunteers needed ad right where your potential volunteers will see it: Craigslist. It’s easy to get started, update, or delete your posting, so give it a try!

Using technology to recruit volunteers is easier, faster, and more effective than ever. Give these tips a try and you’ll see what we mean.

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